Shenzhen Zijing Optoelectronics Technology Co., Ltd.
Company Overview
Founded in 2019 and headquartered in Shenzhen, Zijing designs,
manufactures, and sells LCD projectors and optoelectronic products.
The company operates its own production base and a branch office in
Shenzhen, covering the entire value chain from product definition
and R&D to manufacturing and delivery.
The DESS Brand Story
Light does more than illuminate a space. It reveals life as it
truly is.
In the morning, it awakens the day. At night, it brings people
together. When light becomes imagery, it becomes a film, a game, a
moment of companionship—and another way for us to encounter the
world.
DESS begins with this connection between light and life.
We want everyone to enjoy the freedom of a big screen of their own,
with imagery no longer confined by a fixed display or complicated
equipment. There is no need to change the room or plan around the
moment. Switch on DESS, and an ordinary wall or a quiet stretch of
empty space becomes a window for stories and imagination.
To make this possible, DESS brings together optical technology,
intelligent experiences and contemporary design.
We continue to explore the boundaries of brightness, colour and
clarity—giving light and shadow greater depth, bringing colour
closer to life, and allowing every frame to remain faithful to its
creator’s vision. We care just as deeply about how quickly the
device is ready, how effortlessly the image can be adjusted, how
reliably it performs over time, and how naturally it belongs in
different living spaces.
Because truly great technology should never feel complicated. It
should simply let a beautiful picture happen.
From a family film night in the living room to a quiet moment alone
in the bedroom; from laughter shared with friends to highlights
enjoyed on the road; from the wonder in a child’s eyes to an
adult’s well-earned pause—DESS uses a beam of light to open a wider
view onto every kind of life.
We believe a projector is more than a display device.
It is a cinema that asks for no permanent space, a gathering point
for family and friends, and an expression of personal style and the
way we choose to live. It gives limited spaces limitless
possibilities and turns everyday moments into experiences worth
entering fully—and remembering.
With light as our medium, DESS brings technology into everyday life
and imagery into the moments that connect us.
May every projection become a moment worth losing yourself in.
May every beam reveal more possibilities in life.
Team & Management
Zijing has a team of 80 to 100 employees, with nearly 30 people
dedicated to R&D – about one out of every three team members.
The company is supported by well-trained management, design, and
quality control teams. This structure allows Zijing to provide
samples in the shortest possible time, arrange orders accurately,
and strictly control both quality and delivery schedules for mass
production.
Qualifications & Recognition
Zijing continuously invests significant resources and effort into
product development to meet market demands. A skilled research
team, advanced equipment, and a strong innovation culture ensure
consistent and reliable quality.
- National High-tech Enterprise (2023)
- Provincial & Municipal Innovative SME (2023)
- Provincial “Specialized and Sophisticated SME” (2025)
- Benchmark Enterprise in its niche (2026)
The company is ISO9001 certified. Its products hold CCC, CE, RoHS,
KC, FCC, and WEEE certifications, meeting major international
standards.
Technical Strength
As of 2026, Zijing holds 24 granted patents:
| Type | Count | Representative Technologies |
| Invention | 2 | Adaptive tilt angle system, optical engine and projection device |
| Utility Model | 11 | Dual-turbofan cooling system, screw rod mechanism, local current
control, fine dust filter, modular display assembly |
| Design | 9 | Covering models such as C5Enterprise, C5Pro, LX3, T1, LX500,etc. |
Software Copyrights
Zijing owns 11 software copyrights covering core projector software
systems:
- Image processing & settings – video image setup, color calibration, picture adjustment
- System control & UI – smart system control, human-machine interface
- Auto-focus & keystone correction – auto-focus control, keystone correction algorithms
- Thermal & power management – smart cooling control, power management system
- Connectivity & OTA – multi-screen interaction, OTA upgrade management
All software modules are developed in‑house, tightly integrated
with hardware to deliver superior image quality, system stability,
and user experience.
Core Technical Capabilities
- Thermal management – dual-turbofan 3D cooling, single‑side airflow structure
- Mechanical design – screw rod lifting mechanism, motorized optical engine lift,
modular detachable display assembly
- Image & control systems – adaptive tilt angle, local current control, zone brightness
adjustment
- Optical systems – imaging system assembly, focusing lens, optical engine
integration
Production & Quality Control
Zijing operates a 2,600 m² production facility with complete
assembly and testing lines. Every unit undergoes rigorous testing
before shipping, including brightness, uniformity, focus accuracy,
thermal efficiency, and noise level checks.
Product Line
Thanks to the dedicated design team, Zijing has developed a full
family of LCD projectors covering home, business, and portable use
cases. Key models include:
- C5 Enterprise – the first projector ever with an AI telescopic rod
- C5 Pro – Google TV OS integrated
- C4 Pro – Android TV OS integrated
- C5 – full smart auto-focus projector
- C4 – meeting room projector
- LX5 – projector ideal for bedroom use
- LX6 Pro – projector with vibrating speakers
- T1 – Type-C powered projector
- LX3 – projector with a fixed gimbal
…and more in development.
In addition, Zijing offers ODM services for international brands,
supporting customized development from requirement gathering to
mass production.
Market Presence
Zijing’s projectors are sold in the United States, Europe, Russia,
Brazil, and Southeast Asia. In the US and Europe, where
certification and quality standards are high, Zijing has built
stable distribution channels thanks to its CE, RoHS, FCC, KC, and
other international certifications. In Southeast Asia and Brazil,
where cost‑effectiveness and customization matter most, Zijing’s
ODM capabilities and rapid response provide a clear advantage.
Several customers have maintained long‑term relationships, placing
repeat orders for years. Clients include brand owners, channel
distributors, and system integrators, serving home entertainment,
business meetings, education, and portable applications.
To expand global reach, Zijing has participated in the Canton Fair
and the Hong Kong Electronics Fair. These events have enabled
direct engagement with international buyers and demonstration of
the latest products. Going forward, Zijing will continue to deepen
its presence in existing markets, especially Europe, the Americas,
and Southeast Asia.
Vision
Zijing is actively expanding into portable projectors, educational
interactive projectors, and high‑brightness commercial models.
Driven by independent R&D, the company aims to become a
benchmark in the optoelectronic display industry.
